The platform is rolling out a fresh option that enables them to lessen the quantity of AI-made content appearing in their streams. This move comes as the company disclosed that it now features more than 1 billion AI videos.
The new functionality is undergoing trials over the coming weeks before a widespread rollout. This development coincides with a surge in AI-generated material, spurred by recent AI video creators.
Studies have shown that nearly a tenth of the most rapidly expanding channels on another major platform only show clips produced artificially. A significant portion of this output is classified as low-quality AI content, a term for poor-quality, mass-produced content that is typically absurd or dreamlike.
Our research shows that many people appreciate content created using AI tools, from AI artwork to informative clips, and we want to provide users the power to see more or less of that, according to their own preferences,” stated a platform representative.
The platform announced that there are now 1.3bn videos on its service tagged as made with AI. In total, in excess of 100 million pieces of content are uploaded to the service daily, making AI-generated material a limited portion of its complete catalog.
Members will be able to decrease or raise the level of artificial media they see by opening the “manage topic” setting in the application and choosing AI-made media. Further subjects that can already be adjusted under the tool encompass current affairs, style, cosmetics, and movement.
The platform’s guidelines mandate content makers to identify convincing AI-made content, and it prohibits malicious AI impersonations of well-known individuals or critical incidents. Any believable artificial content that is unmarked can be deleted under its terms of service.
Additionally, the service will from now on add an “AI-made” tag to content made using its own AI tools, or flagged by an cross-platform project for spotting content made by AI. This measure is designed to help prevent users from trying to bypass the labeling process.
TikTok is furthermore introducing a two million dollar awareness program for experts and organizations to develop learning resources about using AI responsibly. This initiative will assist charitable organizations specializing in teaching computer science.
The video-sharing app has supported its safety measures, during controversy over proposals to lay off a large number of review team members in Britain. The company is expected to cut a significant number of roles in its user protection division in its British office, with trade unions and online safety experts voicing alarm that humans are being replaced by AI moderation.
A company official clarified that staff-based oversight would still have a role, but automated tools can safeguard staff by eliminating the most distressing content ahead of it gets reviewed by staff. TikTok announced a significant reduction in disturbing and violent content reviewed by content reviewers over the past year due to the use of its automated systems.
We believe it is crucial to combine people and machines to ensure user safety,” the official commented. “We’ll have humans as part of that process, but we also think it’s very important to reduce exposure to unsafe media as quickly as possible, which is why a significant AI assistance is really helping us work at speed.”
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